30
Apr 2021
China represents a multi-billion pound opportunity for British businesses. But tapping into the world’s largest e-commerce market means understanding Chinese consumer nuances and tailoring products, services and a customer experience to match. It’s been a tough past year for British retailers. Amidst uncertain times domestically though, a retail gold rush awaits abroad. It might be thousands of miles away physically, but online, China is just a few clicks away; and its shoppers have money […]